The Value of Knowing

“The PEP Logo” first created 2012

The logo for PEP (Purple Eyes Publishing) was part of a personal quest in art and design. The two spirals represent eyes opened when pivoted on a peak that has a steep side and a sloped curve. This portrays the delicate balance between hard-earned (steep-sided) understanding and sliding into familiarity (sloped curve). The overarching wave recognises the far-reaching potency of individual receptivity. Purple is often used to denote power or spirituality, and a particular mysticism or greater understanding is attached to purple eyes.

Creative inspiration: so many forms of designation accentuate deliberation to bring forth years of fresh creation, and in the midst of generation, the joy of productive sensation is entirely – a rhythmic entity – of visual identity.

For what we in joy behold, we count as gold in hours lost neither to barter nor sold.

That way ‘the value of knowing’ unfold – in images our heart can hold.

Poetic Design to loosen the rhythm and find a new rhyme.

A breath and a freshness align – one peak at a time – to understand the sublime and keep life divine.

As with the seasons and myriad new reasons, life produces vital cohesions.

This is ‘the value of knowing’ that our time – is to shine – on a pure creative vine.